Bvlgari

Bvlgari was founded in 1884 by Sotirio Bulgari, a Greek silversmith who immigrated from Paramythia to Rome. The first boutique opened on Via Sistina, later moving to the iconic Via Condotti address that became a symbol of Italian luxury.

Bvlgari design blends ancient Greco-Roman heritage with colorful gemstones and cabochon cuts inspired by Rome's domes. The distinctive logo uses the Latin alphabet with V instead of U, honoring ancient Rome and classical tradition.